Brazilian VerdePasto Agropecuária company purchasing powder coating case

Customer Profile

The Brazilian company Verde Pasto Agropecuária is the leading livestock integrated enterprise in southern Brazil. They not only raise a large number of cattle, sheep and other livestock, but also invest a lot of capital in the cultivation of agricultural crops. In the construction of farm infrastructure, a large number of facilities need to be exposed to the outdoor environment for a long time. The service life of these infrastructures (such as fences, information signs, etc.) will be greatly reduced in an environment exposed to sunlight and rain. VerdePasto Agropecuária needs to invest a lot of money every year to repair and replace these infrastructure projects. In order to save the capital investment of enterprises, they are eager to find a practical and effective way to solve this problem.

Process of cooperation

In 2022, our team participated in the agricultural expo in Brazil. During the exhibition, we were fortunate to meet their exhibition manager, Marcos Silva. We talked about the application scenarios of powder coatings in agriculture and animal husbandry, as well as the development prospects of powder coatings in the future. Since Marcos Silva was busy running their business at the show, we did not have detailed conversations about future cooperation between the two parties. But fortunately Marcos Silva was very impressed by our technical team. He was surprised that we were very familiar with his company, and the application of powder coatings in agriculture was an area he wanted to learn more about. We exchanged contact information and maintained sincere contact in the subsequent time.

In August 2023, we received an email from Marcos Silva. He told us that the company is officially upgrading its outdoor infrastructure construction projects, and is replacing or upgrading the external surface protection of the previous infrastructure made of iron, wood and even concrete. Due to the large amount of engineering involved and the possible investment costs, their company needs to choose the most cost-effective solution among many protection solutions.

We did not respond immediately after receiving the email. We specially organized technical personnel to analyze and compare several common outdoor infrastructure protection solutions in the agricultural field that VerdePasto Agropecuária may use.
In theory, paint spraying is the most cost-effective solution for protecting outdoor facilities in the agricultural field. However, the pungent smell and volatile gases of paint cause greater environmental pollution. Some livestock may stop eating and laying eggs after smelling the pungent smell of paint. The two biggest problems with the application of powder coatings in the agricultural field are that the initial cost is relatively high, especially the purchase cost of related equipment, which will prohibit ordinary users. The other problem is that powder coatings require certain professionals to operate to achieve the proper protection. Effect.

We made a detailed comparison of these achievable outdoor infrastructure protection solutions, including project operation costs, ingredient procurement, construction convenience, and subsequent maintenance costs. After the email was sent to Marcos Silva, he immediately called our contact number. He expressed his gratitude for our work because what he wanted and what he needed to do next were all done by us. It was no surprise that he chose the powder coating solution we had to offer.

The subsequent cooperation process is nothing special like other cross-border procurement projects, but through this cooperation case, we understand the broad application prospects of powder coatings in the agricultural field. Powder coatings should not just play the role of a paint substitute, but should become a defender of environmental protection. From a long-term perspective, the overall cost of powder coating is lower than that of paint coating. Especially in outdoor environments, agricultural infrastructure is particularly vulnerable to damage, and powder coatings have the ability to solve this fundamental problem. By adjusting the ratio of resins, curing agents, additives, pigments, and fillers in powder coatings, we can provide customers with various types of powder coatings to meet their specific protection needs and easily cope with various weather resistance, friction resistance, anti-corrosion, and other issues.